Logical Resources FMCG – Web Design & Development Case Study

Brand designWebsite designWebsite development

The project

Logical Resources FMCG specialise in helping global FMCG brands find the right candidates. They also work closely with talented candidates in order to find them their perfect workplace.

Straight from the horse’s mouth – “Life is short! Work somewhere awesome!”

The Brief: Flaunt Digital were appointed to develop a logo and brand identity, along with a full website design and build for Logical Resources FMCG. Flaunt Digital also host the website on their rock-solid Amazon Web Services cloud.

The Challenges: It’s always a tough task creating a brand from scratch, especially for an existing company with an attachment to an overlapping brand. Fortunately, executing on this and producing a fantastic responsive website experience is a challenge Flaunt Digital relish!

What We Did: Starting off with the logo, brand identity and offline collateral, we then discussed the aesthetics of the website. Fun, modern, fresh and exciting are a few of the words we were furnished with. The Flaunt development team brought these ideas to life, building a clean, modern website that closely aligned with the client’s goals and brand identity.