With Black Friday out of the way, it’s now time for marketers to get their campaigns in shape for Christmas. Our PPC Executive, Ugne, shares some tips on how to optimise your paid media campaigns for the festive period…
Facebook recently revealed a new tool that’s currently in Beta for select advertisers, named ‘Creative Compass’. We discuss our take on the news in Episode 2 of the new season of Industry Spotlight…
Facebook recently announced that it will be taking its first steps into the hardware market with its ‘Portal’ and ‘Portal+’ devices. We discuss what this could mean for Facebook and the smart-devices race between Google and Amazon…
Earlier this month news broke out that Instagram’s Co-Founders had made the decision to leave Facebook after eight years at the company and six years at Facebook. We discuss the news on Industry Spotlight…
As audiences demand more visual content, social media can be the perfect environment to use more creative formats to boost engagement and increase sales. Victoria Greene shares her top tips for creating better visual content in her latest guest blog post…
Networking events have long been a popular option for entrepreneurs looking to find new connections and grow their business. But the rise of social media has encouraged a new form of networking that millions of forward-thinking entrepreneurs are taking advantage of…
There really is no better way to learn something new than by making a mistake, but it always feels better when someone can make that mistake for you. We take a look at 9 of the most common digital marketing mistakes and how you can avoid them…
Snapchat recently launched its speech recognition lenses, which use basic phrases such as “Hi”, “Wow” or “Love” to activate on-screen animations. We discuss what this move could mean for the platform…
In recent years there has been countless studies highlighting the negative impact of social media on mental health. Have Facebook and Instagram finally come up with a solution?
With over 1 billion users, Instagram has made its name as one of the most influential social media platforms right now. In this video, our content marketing expert shares 11 inside tips on how to perfect your Instagram marketing strategy…
