Google Optimize Tool Review

Posted February 7, 2018 by & filed under SEO, Video.

Back in 2017, Google launched its website testing & personalisation tool ‘Google Optimize’ – one of the most comprehensive free tools in a very competitive market. Find out if it plays up to expectations in our full review…

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Fix your Google Analytics events in Google Tag Manager

Posted August 12, 2016 by & filed under SEO, Web Development.

Recently we came across a problem whereby we needed to change a website from using Universal Analytics to using Google Tag Manager (with Google Analytics enabled within). This process is pretty easy and really common, but no one tells you that if you’ve got Universal Analytics events calls scattered throughout your website, these will all break. The

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Google Rich Cards ~ Structured Data Is NOW Even More Important

Posted June 23, 2016 by & filed under SEO.

Structured data is not a new thing, the Schema.org initiative was launched on the 2nd of June 2011 by Google, Yahoo! and Bing. It is a shared vocabulary which provides search engines with more detailed information on web pages, this allows search engines to offer rich experiences within their search results for certain information. You

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